Buy Alchemy shampoo onlinePremium hair care products, available 15% below RRP.              View the Al'chemy range


Al’chemy has been developed and produced by The Purist Company for over 15 years. Based in Melbourne, The Purist Company is proudly Australian owned and operated, focusing on “creating natural, safe and effective products”.

Hygiology stock Al’chemy as a trusted natural alternative Buy Alchemy shampoo at Hygiologyfor your hair care treatment. The products are made with certified organic ingredients, natural botanical actives and gentle cleansers that combined, leave your hair looking shiny and healthy. The Purist Company are committed to providing all the benefits of a high quality, all natural product at a realistic price.

The Purist company website states:
Ingredients are carefully selected to work in synergy with each other … extracted to retain their purest form.”

Al’chemy products are free from toxins and harsh chemicals. They contain no artificial colours, DEA, ethoxylates, mineral oils, parabens, petrochemical cleansers, phthalates, propylene glycol, silicones and sulphates. Further, products are not tested on animals, contain no animal ingredients and are vegan friendly.

Al’chemy produces “unique and highly effective products, using groundbreaking ingredients to deliver radiant hair naturally (Purist Company press release, November 2010)– we couldn’t have said it better :)